Vimto launches new limited edition Winter Warmer flavour in time for Christmas

Vimto has launched a new limited-edition ‘Winter Warmer’ cordial, perfect for the colder months. 

There’s nothing better than finally getting home after battling the freezing cold weather and having a nice cup of hot Vimto!

To make it extra wintry, Vimto has come up with a brand new flavour which combines original Vimto with cinnamon, nutmeg, and clove making it the perfect festive drink.

The cordial contains no added sugar, added vitamin C and has real fruit jam-packed inside.

Becky Unwin, Senior Brand Manager, Vimto, said: “When the evenings get darker and there’s a chill in the air, we know that our consumers will reach for a steaming mug of Vimto to warm themselves up.

“This year, we’re excited to build on the love for Hot Vimto with Winter Warmer – a brand new, seasonal flavour that tastes amazing heated up thanks to its spicy notes. We’re confident it’s going to be a best-seller.”

The new cordial is hitting shelves in October in 725ml bottles, and will be available nationwide until January.

It’s yet to be revealed yet how much it will cost, but a litre bottle of original Vimto No Added Sugar costs £1.25 in Tesco. 

If you’re ready to get into the full festive spirit already, research shows those who put their decorations up early are the happiest!